Challenge
Zbigniew Leuszniewicz, a visual artist creating paintings, needed a place on the web to present his works to a wide audience and potential buyers. He wanted an aesthetically cohesive site that captured the character of his art. He also wanted a professional image in email communication, a personalised address and a signature matching his visual identity.
Solution
We built the site in WordPress with a gallery presenting the paintings, a single artwork view and a homepage with a collection preview. We did not implement a classic shop, sales happen through direct contact with the artist. We designed 3 different logo concepts, from which the client chose one. We configured a mailbox with a custom domain and created 3 variants of a personalised email signature, each in 2 colour schemes, the client chose the one that best matched his style. We implemented basic on-page SEO and full performance optimisation, the site scores 98/100 in PageSpeed Insights on desktop and over 90/100 on mobile.